What are Transitioning Societies?

The ongoing growth of the global middle class is a historical shift and almost 90% of the next billion entrants into the middle class will be in Asia1

This significant demographic shift is likely to bring a consumption boom in the developing world, as consumption patterns likely move from fulfilling basic needs to more aspirational purchases. 

  • Brookings institute 2017

What do Transitioning Societies mean for investors?

This demographic growth is mirrored by potential opportunities for investment growth. Equity investors can look to companies serving the changing consumption patterns of societies across frontier, emerging and developed markets – from healthcare companies providing access to medicines, to infrastructure projects connecting people and societies. 

Access other Evolving Economy themes

To help people invest in the companies that are embracing these changes, we have adapted our internal research capabilities to incorporate the five main trends that we believe represent the future for long-term fundamental growth investing.

Evolving Economy

Automation

Forecast to grow 10-15% annually until 2025 2, the robotics industry is rapidly changing how we live and work.

evolving economy

Connected consumer

Only 13%3 of global retail sales are transacted online, which will likely increase as smartphone adoption rises globally.

Evolving Economy

Ageing and lifestyle

The number of over-60s 4 is expected to triple in size between 2000 and 2050, creating challenges for companies and individuals.

Evolving Economy

Clean Tech

Innovative companies are creating solutions to address pressures on scarce natural resources and the need for greenhouse gas emission reduction.

Evolving Economy

Evolving trends

Discover a single point of access to the five major long-term growth themes we have identified in the evolving economy.

Risks

No assurance can be given our strategies will be successful. Investors can lose some or all of their capital invested. Our strategies are subject to risks including geopolitical risk and liquidity risk. Investments may be affected by movements of foreign exchange rates, changes in laws or restrictions applicable to such investments, changes in exchange control regulations or price volatility. 

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